Instagram Hashtag Generator
Instagram hashtags are words or phrases set with the hash symbol (#), and they are used in Instagram’s posts and stories to connect related content. For example, a food blogger might post a picture of a beautiful breakfast spread and use the hashtags “#foodie,” “#freshfood,” “#healthybreakfast,” etc.
Hashtags are searchable. When a user clicks on or searches for a hashtag, they see all the public content associated with it. This makes hashtags a powerful tool for marketers to reach their target audience and for users to find content that aligns with their interests.
A good Instagram hashtag is:
- Relevant
The hashtag should be related to the image, story, or video you’re posting. Using irrelevant hashtags can lead to your post being reported as spam. - Specific
Narrow down your hashtag to be more specific. For example, instead of using #food, use #veganfood if you’re posting a vegan dish. This will help you reach a more targeted audience. - Popular but not too popular
Using extremely popular hashtags like #love or #instagood might get your post lost in the crowd. On the other hand, using a completely unknown hashtag won’t get you any views. So, it’s best to use moderately popular hashtags that are being used by other Instagram users but aren’t saturated. - Easy to understand
Your hashtag should be easy to comprehend at first glance. If it’s too complex or abstract, it may not be discovered or used by other Instagram users. - Used in combination
It’s best to use multiple hashtags that cover different aspects of your post. For example, if you’re a travel blogger posting a picture of a beach in Spain, you could use #TravelBlog, #SpainTravel, #BeachLife, and so on.
Remember, Instagram allows a maximum of 30 hashtags per post, but studies have suggested that posts with around 9 hashtags perform the best.